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Jet is a behavioural scientist. She completed a PhD in experimental psychology, worked as a Principal Behavioural Insights Advisor in Public Health England, as a Fellow on the LSE Executive MSc in Behavioural Science and is now a professor with the Department of Psychological and Behavioural Science at The London School of Economics and Political Science. She finds patterns that can be used to change behaviour for social benefit, with particular interest in effects of the weekly cycle. She is based in London, but can frequently be found in Amsterdam.

Curious? Watch her latest talk here.